(Shanghai, China, July 2024) – Mr. Wang Xiaomeng, Public Relations Director of leading cross-border e-commerce company WIDER, was recently invited to participate in the popular variety show "All Girls' Offer," hosted by top streamer Austin Li. This invitation signifies that the substantial influence and brand value of WIDER and its portfolio of overseas brands in the Chinese market have gained deep recognition within the top echelon of the streaming and commerce ecosystem. "All Girls' Offer" is a reality show that focuses on the behind-the-scenes negotiations between brands and Austin Li's team regarding promotion mechanisms for major shopping events like "Double Eleven." Known for its authentic and sharp style, the show is immensely popular among consumers. As one of the notable brand representatives on the show, Mr. Wang Xiaomeng demonstrated poise and professionalism. His expert negotiation skills, deep understanding of products and the market, and sincere communication style vividly showcased WIDER's determination and capability in diligently cultivating the Chinese market for its partner brands. During the show, Mr. Wang, representing several well-known overseas brands introduced by WIDER (such as German KNEIPP, etc.), engaged in dynamic negotiations with Austin Li's team. He not only clearly articulated the value and advantages of the brands but also strived to secure the most sincere offers and discounts for Chinese consumers. His professional performance was highly praised by the on-site team and viewers.Regarding this experience, Mr. Wang Xiaomeng commented, "It is a great honor to represent WIDER in 'All Girls' Offer.' This was far more than a program recording—it was a valuable opportunity for meaningful dialogue with consumers. Through this national-level platform, we hope to showcase WIDER's commitment to 'curating premium products' and demonstrate our dedication to introducing genuinely high-quality overseas brands. Moving forward, WIDER will continue to serve as a key bridge in cross-border e-commerce, bringing more global treasures to Chinese consumers." WIDER's participation in "All Girls' Offer" marks a successful integration of brand communication with top-tier influence. This collaboration has significantly enhanced WIDER's brand visibility and reputation among its core consumer base, injecting strong momentum into its future market expansion.